Tausif Ahmed Khan | CPaaS (Communications Platform as a Service)

Tausif Ahmed Khan

Agentic AI | Marketing Automation

🌟 Fractional Sales Leader for B2B Startups

Unlock Predictable, Scalable Revenue — Without a Full-Time VP Hire

I help B2B startups build, optimize, and scale their sales engines by acting as a part-time strategic leader and hands-on execution partner.

With 14+ years of experience across SaaS, CPaaS, Martech, HR tech, and enterprise communication platforms, I transform founder-led sales into repeatable, team-driven revenue engines, designed to deliver at least 5x ROI.

💼 Who I’ve Worked With

I’ve enabled and advised diverse brands and fast-scaling startups, including:

  • Gamooga — Marketing automation and CPaaS platform; scaled from a 25-member team to a major acquisition and nationwide reach.
  • Karix — One of India’s largest messaging and engagement solution providers; supported tech provider onboarding and business expansion.
  • NextRow Inc — US-based marketing automation & VOIP platform; consulted on market expansion and large enterprise deals.
  • Evam Labs & Z Axis — HR tech and globalization tech; guided GTM strategy and revenue-focused restructuring.
  • Sameva Global & Snotra — Product and services companies focusing on proctoring tech and global content services.
  • Other early-stage SaaS, marketing, and service startups looking to build their first revenue teams or transition from founder-driven to scalable sales.

🚀 Impact Delivered

✅ Built and led inside sales teams from scratch; scaled revenue pipelines up to 4x within 6 months.
✅ Improved deal closure rates by up to 35% through revamped pitch frameworks and objection handling.
✅ Enabled GTM transitions that supported nationwide and global expansion.
✅ Helped early-stage startups move from $0 to multi-million dollar pipelines with limited resources.
✅ Worked across multiple verticals — Martech, communication platforms, HR tech, ecommerce enablement, and more.

🎯 What I Do

🔥 Strategic Sales Leadership

  • Craft and execute go-to-market (GTM) strategies for both new customer acquisition and upselling.
  • Identify new market segments and design market-entry playbooks.
  • Optimize sales processes to drive consistency and predictability.

💪 Team Building & Enablement

  • Design and run training sessions to upgrade sales and SDR teams.
  • Define KPIs and KRAs, build transparent performance scorecards.
  • Lead deal strategy reviews and real-time pipeline clinics.

💼 Hands-on Deal Support

  • Join key enterprise and mid-market pitches; co-strategize to win competitive deals.
  • Support pricing, contract structuring, and negotiation.
  • Build bespoke playbooks for complex solution selling.

🔗 Cross-Functional Alignment

  • Work with marketing to refine lead quality, content strategy, and campaign ROI.
  • Provide structured product feedback to improve roadmap priorities.
  • Align sales targets to broader business objectives and investor expectations.

💡 Expected Outcomes

✔️ Predictable, scalable revenue models.
✔️ Shorter sales cycles and stronger close rates.
✔️ Fully enabled, confident sales teams.
✔️ Enhanced product-market fit validated through direct sales insights.
✔️ Sustainable systems that continue beyond engagement.

⚙️ Tools & Technology

  • Outplay — Multichannel outbound engagement.
  • LinkedIn Sales Navigator — Advanced account research and prospecting.
  • Snov.io — Email prospecting and verification at scale.
  • LinkedIn Automation Tools — Scalable outreach and nurture sequences.

💡 Tool and technology costs are covered by the client.

💰 Engagement & Pricing

💵 Monthly Retainer

  • INR 2 – 2.5 Lakhs/month (~$2.5K–$3K/month), based on scope and team size.
  • Minimum commitment: 3 months.

💸 Performance-Based Commission

  • 5% – 10% commission on net new revenue from deals influenced or closed.
  • Paid within 5 business days after the client receives cleared payments.

📝 Commercial & Operational Terms

  • Invoices raised on 1st and 15th, payable within 5 business days.
  • No public mention of my association unless formally employed or with written consent.
  • Tools and tech costs fully borne by the client.
  • Includes up to 4 strategy days/month and 6 execution/meeting days/month.
  • 30-day notice for termination; all dues cleared during the notice period.

📈 Qualified Deal & Revenue Attribution

  • Qualified deal: Fits agreed ICP, minimum deal size, and strategic target segments.
  • Influenced revenue: Any deal where I directly support strategy, pitch, or negotiation.

✅ Kick-Off Checklist

  • Team intros: Sales, marketing, product, leadership.
  • Access setup: Outplay, LinkedIn Sales Navigator, Snov.io, CRM, automation tools.
  • Alignment on KPIs, revenue targets, and success metrics.
  • Product and brand immersion sessions.
  • Strategy sign-off and initial roadmap.

🔒 Confidentiality & IP

  • All materials and strategies are strictly confidential.
  • IP developed during engagement remains client property.
  • Anonymized results may be shared publicly only with written consent.

💬 Ready to Transform Your Sales Engine?

Book a free 30-minute discovery session to explore your growth challenges and co-create a tailored plan.

👉 Contact Me or connect on LinkedIn.